Dairymaster has attained international acclaim for manufacturing superior, hi-tech dairy equipment. Our product range incorporates Milking Equipment, Feeding Equipment, Automatic Manure Scrapers, Milk Cooling Tanks and Health & Fertility Monitoring Systems.

The Irish Farmers Journal is the only Agricultural publication that operates as a legal Trust.

The Irish Farmers Journal is published by The Agricultural Trust (which is a Company Limited by Guarantee). Its only mandate is to provide the best possible technical support, market information and news to the agricultural sector. The company doesn’t have a share capital. No dividends are paid and the directors don’t receive remuneration for fulfilling their role as directors.

All profits are invested in meeting the Trust’s objectives – to enhance the competitiveness of Irish farming and the well-being of those engaged in the sector.

Our History

Since its establishment in 1948, the Irish Farmers Journal has been working with Irish farmers and the agricultural industry, to encourage and sustain a prosperous farm economy in Ireland. In 1951, John Mooney, a Meath farmer, bought the Irish Farmers Journal out of bankruptcy. He brought the late Paddy O’Keeffe in as Editor. John was on the Council of Macra na Feirme which had started the Irish Farmers Journal in 1948.

In the early ‘50’s there were a multitude of farmers’ organisations which John saw as weakening farmers’ bargaining power with processors and government. He had a vision of a strong Irish farming newspaper bringing up-to-date, unbiased market information as news. Which was uniquely, the best information on agricultural research and technology to improve Irish farm output, efficiency and incomes.

The Irish Farmers Journal saw one of its objectives achieved. With the establishment of the then National Farmers’ Association (now IFA) in 1957.

Leading Changes in Irish Farming

The Irish Farmers Journal also campaigned for the establishment of the Agricultural Research Institute. To develop new areas of knowledge and systems to improve the technical performance of Irish farming in the difficult 1950s. In 1963, after a decade of growing circulation and credibility with all earnings being ploughed back into improving the paper. John Mooney was approached by Lord Thompson, the owner of the London Times to know if he would sell the Irish Farmers Journal. Lord Thompson intended the Journal to be the foundation of an Irish newspaper operation.

John Mooney then made the extraordinary decision to give the newspaper into a trust – totally free of charge. He continued as unpaid chairman. In the new trust deed drawn up, the President of the IFA was to be an ex-officio member of the Board. For which like other board members, he was to receive no remuneration as a director. The appointment of the IFA President was an acknowledgement that both organisations had the similar aims of improving Irish farming incomes and living standards.

This essential ethos of the ‘Journal’ continues. As well as the Stephen Cullinane scholarships for young farmers, the Irish Farmers Journal built the first slatted house for beef cattle in the country at the Grange research centre. Paddy O’Keeffe chartered a plane to New Zealand to show a group of Irish dairy farmers what was possible in producing milk from grass. Specialists from Europe were brought over to bring the concept of winter cereals to Ireland. As well as backing the concept of livestock auctions instead of fairs.

Todays Irish Farmers Journal

In more recent times, the Irish Farmers Journal has, in association with Teagasc and the meat processing industry, initiated the BETTER Beef Farm project which has dramatically transformed the productivity and profitability of the participating suckler farms. With the abolition of quotas it spearheaded the establishment of the Greenfield dairy farm in Kilkenny. This established what was technically and financially possible in the new quota-free area. While on the dry stock side, a commercial suckler and sheep farm was established in Co Offaly. This was to demonstrate best practice and to quantify the costs and returns when no single farm payment was available.

The company structure allows the Irish Farmers Journal the unique opportunity to confirm its commitment to its readers by supporting agricultural development projects each year. Irish Farmers Journal surplus funds are always destined for re-investment into science-based information support for Irish farming.

Knowledge provides the base for all progress. The Irish Farmers Journal continues to provide the focus for open debate on agricultural development. It also acts as the best source of information for the Irish agricultural industry and the families dependent on it.

The Irish Farmers Journal’s commitment to advancing Irish farming families’ well-being continues.

Forcefield has been in existence since 1981, our primary business is manufacturing electric fence systems. Over the years Forcefield has broadened its portfolio outside of electric fencing to include other Agri Hardware products such as Workwear, Calf Care, Strainrite Fencing Tools, Rodent Control, Lighting and much more. We are headquartered in County Clare and from there we distribute our products to hundreds of agri stores throughout Ireland.

Forcefield Active in AgTech

Forcefield design and manufacture a range of battery, mains and solar powered electric fence energisers which power electric fence systems used to contain all types of livestock. We also supply accessories to complete the electric fence system and manufacture an electronic pet containment system.

Our head office and European distribution centre is based in Cratloe Co. Clare along with our Research & Development Department which has the capability of designing innovative energiser solutions for our clients. This coupled with our state of the art manufacturing facility in Kuala Lumpur, Malaysia gives us the flexibility to cater for high volume or smaller bespoke orders.

Innovation in AgTech

Forcefield have always been to the forefront of innovation in electric fencing and have a proud tradition of entering new products in the Innovation Arena at the National Ploughing Championships. Recently Forcefield won the Agri Technology Category in the Innovation Arena for their new range of energy efficient Battery Energisers which require approximately 30% less energy to operate. Forcefield also have a track record of investing in start up companies in the Agri Technology space. In 2023 they acquired Boundary Blade Ltd who had developed a patented electric fence tester/pocketknife combo tool which is now sold in over 20 countries.    

Forcefield export to Asia, Australia, New Zealand, North America and Europe. As well as manufacturing our own branded units, Forcefield also manufacture under private label for many of the leading electric fencing brands in Europe & North America.

MSD Animal Health offers animal health professionals, farmers, pet owners the widest range of veterinary pharmaceuticals, vaccines and technology solutions and services. We are dedicated to preserving and improving the health, well-being and performance of animals.

MSD Animal Health is committed to operating its business in a way that is best suited to meet the unprecedented demands faced today. Its strategic goal is to achieve sustained growth through the continued provision of integrated solutions with innovative animal health products and services that meet the evolving needs of our customers.

Based in Dublin, our local activities include marketing and sales, technical support and research and development. Including our field-based marketing personnel, we currently employ around 30 people.

Founded in 1992, Eurobase is a multinational company providing European e-commerce fulfillment solutions,Business Services, Value-Add Product Assembly Services, and Customer Support Services.

Eurobase specializes in helping international brands expand in Europe through integrated e-commerce via its integrated four-pillar service model.

1. Order fulfillment: Pick, pack, and ship products with same-day dispatch and environmentally responsible packaging. With over 30 + years of experience, our warehouses are optimized to handle both D2C and B2B customers, offering pallet, shelf, bin, and drop zone storage solutions.

2. Business services: Company incorporation, VAT registration, bookkeeping, and accountancy support.

3. Value-Add Product Assembly Services: Low to medium volume box build including manufacture of electro-mechanical sub-assemblies, Product Packaging, Product Personalisation, Cabling and Wire Harnesses, Circular Economy Services and much more.

4. Customer support: Pre- and post-sales support, warranty handling, and returns management. Our European-based support team delivers responsive, professional assistance in English and French, ensuring your customers are heard and helped during European business hours. We offer both shared and dedicated service configurations to match your volume and brand requirements.

Eurobase operates strategically located facilities in Ireland, leveraging the country’s EU membership, favourable tax environment, and skilled workforce to provide seamless access to over 750 million European consumers.

Based in Mitchelstown, Cork, CORE Tech provide leading ERP solutions for the Dairy, Grain, Milling, Agri-Retail & Hardware/DIY sectors. We have partnered with clients for over 40 years to create transformative solutions that enhance daily operations and drive long term success.  Our tailored ERP offers a comprehensive system covering all your business needs from procurement, to production, inventory, sales, and financials. 

Part of being Industry leaders is ensuring we are at the forefront of the industry, with a deep understanding of legislation, how it impacts our clients and most importantly understanding how we can develop solutions that ensure compliance. We collaborate with clients, technology partners and legislative bodies to ensure that solutions are developed and tailored to the needs of all stakeholders.

Our solutions include:

COREmilk

• Trusted by 65% of Irish Dairy Co-ops, integrating milk management and financial processes for small & large-scale dairy co-ops, milk processors and businesses directly procuring from farmers.        
• Our share register manages shareholding details of 45,000+ shareholders.

COREmill

• Market leader in customized grain solutions- CORE manage 50% of Irish grain intake & is the preferred choice for over one third of all feed mills compounders in Ireland
• Streamlines all aspects of milling & grain, modules including grain intake, weighbridge, mill accounting, sales, contract management and transport scheduling.

CORE data analytics

CORE Data Analytics transforms your business data into actionable insights. Allowing you to improve company performance, stay on track with business objectives, identify inefficient processes, uncover hidden business patterns, forecast accurately, and predict customer demand.

COREmobile

Developing apps is our expertise, we have a suite of mobile apps to complement our flagship products.  

• MilkedIn is our flagship dairy app which farmers can use to access all milk collection information regarding current and historical collections, tests and payments, all in one easy to use app.
• Lakeland Dairies launched MilkedIn to their 3200+ suppliers to streamline their access to important farm information.

• The ICMSA sought out CORE Tech to develop a Milk Price Tracker App, which would also incorporate additional benefits for their members. 
• CORE was invited to present the app to 250+ members at the ICMSA’s AGM, alongside various speakers including the minister for agriculture and other key members of the industry.

MaGrow Tec is on a mission to help farmers and growers across the world to become ‘input and time efficient’ while being ‘more sustainable’.

MaGrowTec Boom Kit Powered by patented magnetic assist spray technology can be added to any sprayer and allows growers to… reduce drift by at least 70% with the confidence of 20%+ better coverage

Since using MaGrow Tec products,  cotton growers have been able to

• Reduce chemical costs  by up to 25%
• Reduce drift by up to 70%
• Increase cotton yield by up to 300+ lbs/acre
• Increase coverage while reducing rate to 25%

Download the Field Trial Study to find out more.

Why use MaGrow Technology?

MagrowTec is the only system on the market today that can solve the compromises others require to achieve optimal drift and coverage. No major system or operational changes are required. A fully sustainable solution.

The MagrowTec system helps by creating more right-sized droplets that adhere and improve coverage – ensuring that more spray goes onto the weeds, crop canopy, buds, flowers, stalk, fruit or vegetable product itself or soil.

MagrowTec helps improve crop protection, lower risk to the financial investment in the crop, increase the chance of higher crop quality and yield and reduce wastage of expensive resources like chemical inputs, water, time and money.